Good afternoon, Sam

Here’s your overview for September 2026, up to September 22.

What to change

The ad
Add a second headline or picture to Japan in autumn: 12 days from Tokyo to Kyoto
It runs one ad, so there is nothing to compare it with. A second headline or picture lets the network show the better one more often.
A site
Cut Morningdispatch from "Japan in autumn: 12 days from Tokyo to Kyoto"
It sent 219 clicks and 120 visitors arrived (54.8%), against 86.0% on the campaign's other sites. The difference is clear, not chance. Cut it from the campaign's Reports page.

We check your campaigns every morning against their own figures: other ads, devices, audiences and markets, and their target.

Clicks this month

17,901

830 a day on average

5 running, each until it is stopped

Inquiries this month

315

from 14,483 visitors who arrived

81% of clicks arrived · 2.2% of visitors sent an inquiry · View September’s report

Your goals this month

Visitors

13,653clicks

5 campaigns

Readers

1,999engaged reads

2 campaigns

Performance

Desktop

5,718

Mobile

12,183

Views

4.72M

Visitors arrived

14,483

Average clicks a day830

Average inquiries a day14.7

Statuses

Active5 Paused1 Scheduled1 Completed1

Targets

Nearing target0

At risk0

On hold at your request1

Target met1

Month-end forecast

At current pace

1 on hold at your request

Projected

24,671

clicks by the month's end, at current pace

Days left

830 clicks a day so far

Not counted: Patagonia (starts September 26).

Daily performance

Average a day

830

Device split

17,901 clicks

Mobile and tablet12,18368%
Desktop5,71832%

0.38% of 4,722,891 ad views were clicked.

Top campaigns

by clicks

View report

Japan in autumn: 12 days from Tokyo to Kyoto
Japan
0% of target
4,383
Iceland's Ring Road, in groups of twelve
Iceland
0% of target
3,136
Vietnam north to south, 14 days
Vietnam
0% of target
2,859
Northern lights in Norway: 2027 dates now open
Norway
100% of target
2,500

Where your inquiries came from

by the audience that found them

Every inquiry is traced back through the visit and the click to the audience that found the traveler first. The rate is inquiries per visitor who arrived; the account average is 2.2%.

What they search for
The trips, places and dates they type into a search box
Visitors
2,597
Inquiries
65
Rate
2.5%
Already in the market
Travelers researching, comparing and pricing where you are or what you sell right now
Visitors
2,841
Inquiries
64
Rate
2.3%
Received newsletters from brands like yours
People who received newsletters from brands like yours
Visitors
2,942
Inquiries
64
Rate
2.2%
What they read
The travel stories and destination guides around your ad
Visitors
2,059
Inquiries
33
Rate
1.6%
Like your best customers
Modeled on the travelers who inquired or booked on a page we built for you
Visitors
1,444
Inquiries
32
Rate
2.2%
Back for a second look
People who read a page we built for you and came back
Visitors
946
Inquiries
24
Rate
2.5%
Near the airports you fly from
Locals near you, or the cities your travelers come from
Visitors
910
Inquiries
17
Rate
1.9%
Who they are
Declared age and gender, alone or layered on any of the above
Visitors
745
Inquiries
15
Rate
2.0%

Audience	Visitors	Inquiries	Rate
What they search for The trips, places and dates they type into a search box	2,597	65	2.5%
Already in the market Travelers researching, comparing and pricing where you are or what you sell right now	2,841	64	2.3%
Received newsletters from brands like yours People who received newsletters from brands like yours	2,942	64	2.2%
What they read The travel stories and destination guides around your ad	2,059	33	1.6%
Like your best customers Modeled on the travelers who inquired or booked on a page we built for you	1,444	32	2.2%
Back for a second look People who read a page we built for you and came back	946	24	2.5%
Near the airports you fly from Locals near you, or the cities your travelers come from	910	17	1.9%
Who they are Declared age and gender, alone or layered on any of the above	745	15	2.0%

A traveler matched by two audiences is credited to both in proportion; the totals add back to the 315 inquiries above. We never see names or email addresses.

Where they came from

17,901 clicks

By state, from the traveler’s own location. Hover a state or a row.

Top states

Why a campaign is not running

1 campaign

Morocco: Marrakech to the Sahara, 9 days
Paused at your request while the brochure is updated. Not counted as at risk: you chose to stop it.
On hold

Activity

September 2026

September 20

We added a third headline to lift a slow week
Machu Picchu and the Sacred Valley, 10 days · Itinex

The full report, every campaign

Audience

Visitors

Inquiries

Rate

What they search for

The trips, places and dates they type into a search box

2,597

2.5%

Already in the market

Travelers researching, comparing and pricing where you are or what you sell right now

2,841

2.3%

Received newsletters from brands like yours

People who received newsletters from brands like yours

2,942

2.2%

What they read

The travel stories and destination guides around your ad

2,059

1.6%

Like your best customers

Modeled on the travelers who inquired or booked on a page we built for you

1,444

2.2%

Back for a second look

People who read a page we built for you and came back

946

2.5%

Near the airports you fly from

Locals near you, or the cities your travelers come from

910

1.9%

Who they are

Declared age and gender, alone or layered on any of the above

745

2.0%