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Reports
Clicks, the visitors who arrived and the inquiries they sent, across your campaigns.
September 1–22, 2026month to date
Clicks
17,901
830 a day
Visitors who arrived
14,483
81% of clicks · counted by our tracking on the page
Inquiries
315
2.2% of visitors sent an inquiry
Month-end forecast
At current pace
1 on hold at your request
Projected
24,671
clicks by the month's end, at current pace
Days left
9
830 clicks a day so far
Not counted: Patagonia (starts September 26).
Why a campaign is not running
1 campaign- On hold
Morocco: Marrakech to the Sahara, 9 days
Paused at your request while the brochure is updated. Not counted as at risk: you chose to stop it.
Device split
17,901 clicks- Mobile and tablet12,18368%
- Desktop5,71832%
0.38% of 4,722,891 ad views were clicked.
Daily performance
Average a day
830
Where your inquiries came from
by the audience that found themEvery inquiry is traced back through the visit and the click to the audience that found the traveler first. The rate is inquiries per visitor who arrived; the account average is 2.2%.
What they search for
The trips, places and dates they type into a search box
- Visitors
- 2,597
- Inquiries
- 65
- Rate
- 2.5%
Already in the market
Travelers researching, comparing and pricing where you are or what you sell right now
- Visitors
- 2,841
- Inquiries
- 64
- Rate
- 2.3%
Received newsletters from brands like yours
People who received newsletters from brands like yours
- Visitors
- 2,942
- Inquiries
- 64
- Rate
- 2.2%
What they read
The travel stories and destination guides around your ad
- Visitors
- 2,059
- Inquiries
- 33
- Rate
- 1.6%
Like your best customers
Modeled on the travelers who inquired or booked on a page we built for you
- Visitors
- 1,444
- Inquiries
- 32
- Rate
- 2.2%
Back for a second look
People who read a page we built for you and came back
- Visitors
- 946
- Inquiries
- 24
- Rate
- 2.5%
Near the airports you fly from
Locals near you, or the cities your travelers come from
- Visitors
- 910
- Inquiries
- 17
- Rate
- 1.9%
Who they are
Declared age and gender, alone or layered on any of the above
- Visitors
- 745
- Inquiries
- 15
- Rate
- 2.0%
| Audience | Visitors | Inquiries | Rate |
|---|---|---|---|
What they search for The trips, places and dates they type into a search box | 2,597 | 65 | 2.5% |
Already in the market Travelers researching, comparing and pricing where you are or what you sell right now | 2,841 | 64 | 2.3% |
Received newsletters from brands like yours People who received newsletters from brands like yours | 2,942 | 64 | 2.2% |
What they read The travel stories and destination guides around your ad | 2,059 | 33 | 1.6% |
Like your best customers Modeled on the travelers who inquired or booked on a page we built for you | 1,444 | 32 | 2.2% |
Back for a second look People who read a page we built for you and came back | 946 | 24 | 2.5% |
Near the airports you fly from Locals near you, or the cities your travelers come from | 910 | 17 | 1.9% |
Who they are Declared age and gender, alone or layered on any of the above | 745 | 15 | 2.0% |
A traveler matched by two audiences is credited to both in proportion; the totals add back to the 315 inquiries above. We never see names or email addresses.
Your pictures, best first
by click-throughClick-through is clicks per impression: what the picture and headline earn on the page. The account average is 0.38%. The inquiry rate beside it says whether the people a picture brought were the right ones.
Best click-throughJapan in autumn: 12 days from Tokyo to Kyoto
Japan
- Click-through
- 0.41%
- Clicks
- 4,383
- Inquiries
- 78 · 2.2%
Machu Picchu and the Sacred Valley, 10 days
Peru
- Click-through
- 0.39%
- Clicks
- 2,269
- Inquiries
- 42 · 2.3%
Northern lights in Norway: 2027 dates now open
Norway
- Click-through
- 0.38%
- Clicks
- 2,500
- Inquiries
- 42 · 2.1%
Japan's cherry blossom season, spring 2027
Japan
- Click-through
- 0.38%
- Clicks
- 1,389
- Inquiries
- 24 · 2.2%
Vietnam north to south, 14 days
Vietnam
- Click-through
- 0.37%
- Clicks
- 2,859
- Inquiries
- 52 · 2.2%
Morocco: Marrakech to the Sahara, 9 days
Morocco
- Click-through
- 0.36%
- Clicks
- 1,365
- Inquiries
- 23 · 2.1%
Iceland's Ring Road, in groups of twelve
Iceland
- Click-through
- 0.35%
- Clicks
- 3,136
- Inquiries
- 54 · 2.1%
Where it ran
10 sitesEvery site the money ran on, Sep 1 to Sep 21, read nightly from the ad network. Beside the clicks, what each site brought as we counted it: the visitors who arrived and the inquiries, over the same days. A site is marked only when it is clearly below the rest, not by chance. Cut a site that sends the wrong people; it stays cut until you put it back.
| Site | Clicks | Share | Click-through | Arrived | Inquiries | Rate | Booked | Network conv. | |
|---|---|---|---|---|---|---|---|---|---|
Dailycompass across 7 campaigns | 2,370 | 13.2% | 0.38% | 2,038 | 42 | 1.8% | 6 | 42 | |
Wanderwire across 7 campaigns | 1,992 | 11.1% | 0.38% | 1,713 | 35 | 1.8% | 5 | 35 | |
Globetrotter News across 7 campaigns | 1,977 | 11.0% | 0.37% | 1,701 | 34 | 1.7% | 4 | 34 | Cut |
The Almanac across 7 campaigns | 1,806 | 10.1% | 0.38% | 1,554 | 31 | 1.7% | 3 | 31 | |
Morningdispatch across 7 campaigns | 1,766 | 9.9% | 0.20% | 971 | 0 | Below the rest0.0% | 0 | 6 | |
Thetravelpost across 7 campaigns | 1,713 | 9.6% | 0.38% | 1,473 | 30 | 1.8% | 4 | 30 | |
Outdoorledger across 7 campaigns | 1,677 | 9.4% | 0.38% | 1,443 | 30 | 1.8% | 4 | 30 | |
Weekendbrief across 7 campaigns | 1,646 | 9.2% | 0.38% | 1,416 | 29 | 1.8% | 4 | 29 | |
Citylines across 7 campaigns | 1,491 | 8.3% | 0.38% | 1,284 | 27 | 1.8% | 3 | 27 | |
Harborandtrail across 7 campaigns | 1,462 | 8.2% | 0.38% | 1,258 | 26 | 1.8% | 3 | 26 |
Dailycompass
2,370 clicks · 13.2% · 2,038 arrived · 42 inquiries (1.8%) · 6 booked
Wanderwire
1,992 clicks · 11.1% · 1,713 arrived · 35 inquiries (1.8%) · 5 booked
Globetrotter News
1,977 clicks · 11.0% · 1,701 arrived · 34 inquiries (1.7%) · 4 booked
CutThe Almanac
1,806 clicks · 10.1% · 1,554 arrived · 31 inquiries (1.7%) · 3 booked
Morningdispatch
1,766 clicks · 9.9% · 971 arrived · 0 inquiries (0.0%)
Below the rest
Thetravelpost
1,713 clicks · 9.6% · 1,473 arrived · 30 inquiries (1.8%) · 4 booked
Outdoorledger
1,677 clicks · 9.4% · 1,443 arrived · 30 inquiries (1.8%) · 4 booked
Weekendbrief
1,646 clicks · 9.2% · 1,416 arrived · 29 inquiries (1.8%) · 4 booked
Citylines
1,491 clicks · 8.3% · 1,284 arrived · 27 inquiries (1.8%) · 3 booked
Harborandtrail
1,462 clicks · 8.2% · 1,258 arrived · 26 inquiries (1.8%) · 3 booked
Every headline and picture, ranked
by click-throughEach ad as the network ran it, Sep 1 to Sep 21, read nightly from the ad network. The account average click-through is 0.38%; an ad under it is the one to replace. Inquiries are what each ad brought as we counted them: the ad that brings them matters more than the one that is clicked.
Best click-throughJapan in autumn: 12 days from Tokyo to Kyoto
- Click-through
- 0.41%
- Clicks
- 4,383
- Inquiries
- 78
- Rate
- 1.8%
Machu Picchu and the Sacred Valley, 10 days
- Click-through
- 0.39%
- Clicks
- 2,269
- Inquiries
- 42
- Rate
- 1.9%
Northern lights in Norway: 2027 dates now open
- Click-through
- 0.38%
- Clicks
- 2,500
- Inquiries
- 42
- Rate
- 1.7%
Japan's cherry blossom season, spring 2027
- Click-through
- 0.38%
- Clicks
- 1,389
- Inquiries
- 24
- Rate
- 1.7%
Vietnam north to south, 14 days
- Click-through
- 0.37%
- Clicks
- 2,859
- Inquiries
- 52
- Rate
- 1.8%
Morocco: Marrakech to the Sahara, 9 days
- Click-through
- 0.36%
- Clicks
- 1,365
- Inquiries
- 23
- Rate
- 1.7%
Iceland's Ring Road, in groups of twelve
- Click-through
- 0.35%
- Clicks
- 3,136
- Inquiries
- 54
- Rate
- 1.7%
By hour of the day
busiest 19:00Clicks by the hour they happened, Sep 1 to Sep 21, read nightly from the ad network, in the account’s time zone.
0:006:0012:0018:0023:00
Audiences that performed
The network’s own segments behind the clicks, Sep 1 to Sep 21, read nightly from the ad network. Marketplace audiences and reading context only: your own first-party audiences are not broken out by the network.
Audiences
- In-market for travel: tours and vacation packages2,3310.41%
- Engaged travel newsletter subscribers1,8050.37%
- Searching for vacation planning, last 30 days1,1270.38%
- Affluent households9020.38%
What they were reading
- Reading travel destination guides1,3530.36%
Changes on the ad network
3Name:
—→ Machu Picchu and the Sacred Valley, 10 daysItinex · Sep 3
Sites cut:
—→ 1 site cutSam Okafor · Sep 14
Hours it runs:
All day→ 6am to midnightItinex · Sep 20
Pixel health
3 rules- Thank-you page · LEAD29 days agoQuiet
- Page view · VIEW_CONTENT29 days agoQuiet
- Started the form · ENGAGEMENT29 days agoQuiet
Where they came from
17,901 clicksBy state, from the traveler’s own location. Hover a state or a row.
Top states
Campaign report and target summary
17,901 clicks| Campaign | Status | Goal | Target | Delivered | Views | Desktop | Mobile | Arrived | Inquiries |
|---|---|---|---|---|---|---|---|---|---|
| Japan · 2 campaigns | |||||||||
 Japan in autumn: 12 days from Tokyo to Kyoto KJ-1042 · Live September 1 · 22 days | Active | Visitors 4,383 clicks | Ongoing | 4,383 | 1,078,475 | 1,260 | 3,123 | 3,530 | 78 |
 Japan's cherry blossom season, spring 2027 KJ-1049 · Live September 15 · 8 days | Active | Readers 679 engaged reads | Ongoing | 1,389 | 365,967 | 447 | 942 | 1,113 | 24 |
| Iceland · 1 campaign | |||||||||
 Iceland's Ring Road, in groups of twelve KJ-1043 · Live September 1 · 22 days | Active | Visitors 3,136 clicks | Ongoing | 3,136 | 891,274 | 1,123 | 2,013 | 2,549 | 54 |
| Peru · 1 campaign | |||||||||
 Machu Picchu and the Sacred Valley, 10 days KJ-1044 · Live September 3 · 20 days | Active | Visitors 2,269 clicks | Ongoing | 2,269 | 577,085 | 708 | 1,561 | 1,841 | 42 |
| Morocco · 1 campaign | |||||||||
 Morocco: Marrakech to the Sahara, 9 days KJ-1045 · Live September 1 · 14 days | Paused | Visitors 1,365 clicks | Ongoing | 1,365 | 382,359 | 442 | 923 | 1,106 | 23 |
| Vietnam · 1 campaign | |||||||||
 Vietnam north to south, 14 days KJ-1046 · Live September 1 · 22 days | Active | Readers 1,320 engaged reads | Ongoing | 2,859 | 777,734 | 869 | 1,990 | 2,315 | 52 |
| Patagonia · 1 campaign | |||||||||
 Patagonia's trekking season opens in November KJ-1047 · Starts September 26 | Scheduled | Visitors 0 clicks | Ongoing | 0 | 0 | 0 | 0 | 0 | 0 |
| Norway · 1 campaign | |||||||||
 Northern lights in Norway: 2027 dates now open KJ-1048 · Live September 1 · 18 days | Completed | Visitors 2,500 clicks | 2,500 | 2,500 | 649,997 | 869 | 1,631 | 2,029 | 42 |
| Total | 2,500 | 17,901 | 4,722,891 | 5,718 | 12,183 | 14,483 | 315 | ||
Japan in autumn: 12 days from Tokyo to Kyoto
Active- Clicks
- 4,383
- Arrived
- 3,530
- Visitors
- 4,383 clicks
Iceland's Ring Road, in groups of twelve
Active- Clicks
- 3,136
- Arrived
- 2,549
- Visitors
- 3,136 clicks
Machu Picchu and the Sacred Valley, 10 days
Active- Clicks
- 2,269
- Arrived
- 1,841
- Visitors
- 2,269 clicks
Morocco: Marrakech to the Sahara, 9 days
Paused- Clicks
- 1,365
- Arrived
- 1,106
- Visitors
- 1,365 clicks
Vietnam north to south, 14 days
Active- Clicks
- 2,859
- Arrived
- 2,315
- Readers
- 1,320 engaged reads
Patagonia's trekking season opens in November
Scheduled- Clicks
- 0
- Arrived
- 0
- Visitors
- 0 clicks
Northern lights in Norway: 2027 dates now open
Completed- Delivered
- 2,500 / 2,500
- Arrived
- 2,029
- Visitors
- 2,500 clicks
Japan's cherry blossom season, spring 2027
Active- Clicks
- 1,389
- Arrived
- 1,113
- Readers
- 679 engaged reads
About these numbers
ClicksWhat the ad network counts, and what self-serve credit is drawn against. Refreshed through the day; the network’s own figures can run up to two and a half hours behind, so today fills in by the evening.
Visitors who arrivedClicks that became a page load our tracking saw. The gap is people who tap and leave before the page opens. You can check every visit in your own analytics.
InquiriesCounted on the page where the traveler takes the step — your form, or one we build. We report what happened; we never promise a number of inquiries.