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Reports
Clicks, the visitors who arrived and the results they sent, across your campaigns.
September 1–22, 2026month to dateShowing one campaign: Harbor towns, and what comes off the boats
Clicks
4,252
of 6,000 target
Visitors who arrived
3,508
83% of clicks · counted by our tracking on the page
Results
152
4.3% of visitors took a next step
Device split
4,252 clicks- Mobile and tablet2,81466%
- Desktop1,43834%
0.36% of 1,175,203 ad views were clicked.
Daily performance
Average a day
197
Where your guide requests came from
by the audience that found themEvery guide request is traced back through the visit and the click to the audience that found the traveler first. The rate is guide requests per visitor who arrived; the account average is 4.3%.
Received newsletters from brands like yours
People who received newsletters from brands like yours
- Visitors
- 1,265
- Guide requests
- 62
- Rate
- 4.9%
Already in the market
Travelers researching, comparing and pricing where you are or what you sell right now
- Visitors
- 1,265
- Guide requests
- 60
- Rate
- 4.7%
What they read
The travel stories and destination guides around your ad
- Visitors
- 977
- Guide requests
- 30
- Rate
- 3.1%
| Audience | Visitors | Guide requests | Rate |
|---|---|---|---|
Received newsletters from brands like yours People who received newsletters from brands like yours | 1,265 | 62 | 4.9% |
Already in the market Travelers researching, comparing and pricing where you are or what you sell right now | 1,265 | 60 | 4.7% |
What they read The travel stories and destination guides around your ad | 977 | 30 | 3.1% |
A traveler matched by two audiences is credited to both in proportion; the totals add back to the 152 guide requests above. We never see names or email addresses.
Your pictures, best first
by click-throughClick-through is clicks per impression: what the picture and headline earn on the page. The account average is 0.36%. The guide request rate beside it says whether the people a picture brought were the right ones.
Best click-throughHarbor towns, and what comes off the boats
Food and drink
- Click-through
- 0.36%
- Clicks
- 4,252
- Guide requests
- 152 · 4.3%
Where it ran
10 sitesEvery site the money ran on, Sep 1 to Sep 21, read nightly from the ad network. Beside the clicks, what each site brought as we counted it: the visitors who arrived and the guide requests, over the same days. A site is marked only when it is clearly below the rest, not by chance. Cut a site that sends the wrong people; it stays cut until you put it back.
| Site | Clicks | Share | Click-through | Arrived | Guide requests | Rate | Booked | Network conv. | |
|---|---|---|---|---|---|---|---|---|---|
Morningdispatch | 808 | 19.0% | 0.19% | 444 | 1 | Below the rest0.1% | 1 | 6 | |
Globetrotter News | 638 | 15.0% | 0.36% | 549 | 23 | 3.6% | 3 | 23 | |
Dailycompass | 553 | 13.0% | 0.36% | 476 | 20 | 3.6% | 3 | 20 | |
Wanderwire | 468 | 11.0% | 0.36% | 402 | 17 | 3.6% | 2 | 17 | |
Thetravelpost | 425 | 10.0% | 0.36% | 366 | 15 | 3.5% | 2 | 15 | |
Harborandtrail | 383 | 9.0% | 0.36% | 329 | 14 | 3.7% | 2 | 14 | |
Citylines | 340 | 8.0% | 0.36% | 292 | 12 | 3.5% | 2 | 12 | |
Weekendbrief | 255 | 6.0% | 0.36% | 219 | 9 | 3.5% | 1 | 9 | |
The Almanac | 213 | 5.0% | 0.36% | 183 | 8 | 3.8% | 1 | 8 | |
Outdoorledger | 170 | 4.0% | 0.36% | 146 | 6 | 3.5% | 1 | 6 |
Morningdispatch
808 clicks · 19.0% · 444 arrived · 1 guide requests (0.1%) · 1 booked
Below the rest
Globetrotter News
638 clicks · 15.0% · 549 arrived · 23 guide requests (3.6%) · 3 booked
Dailycompass
553 clicks · 13.0% · 476 arrived · 20 guide requests (3.6%) · 3 booked
Wanderwire
468 clicks · 11.0% · 402 arrived · 17 guide requests (3.6%) · 2 booked
Thetravelpost
425 clicks · 10.0% · 366 arrived · 15 guide requests (3.5%) · 2 booked
Harborandtrail
383 clicks · 9.0% · 329 arrived · 14 guide requests (3.7%) · 2 booked
Citylines
340 clicks · 8.0% · 292 arrived · 12 guide requests (3.5%) · 2 booked
Weekendbrief
255 clicks · 6.0% · 219 arrived · 9 guide requests (3.5%) · 1 booked
The Almanac
213 clicks · 5.0% · 183 arrived · 8 guide requests (3.8%) · 1 booked
Outdoorledger
170 clicks · 4.0% · 146 arrived · 6 guide requests (3.5%) · 1 booked
Every headline and picture, ranked
by click-throughEach ad as the network ran it, Sep 1 to Sep 21, read nightly from the ad network. The account average click-through is 0.36%; an ad under it is the one to replace. Guide requests are what each ad brought as we counted them: the ad that brings them matters more than the one that is clicked.
Best click-throughHarbor towns, and what comes off the boats
- Click-through
- 0.36%
- Clicks
- 4,252
- Guide requests
- 152
- Rate
- 3.6%
By hour of the day
busiest 19:00Clicks by the hour they happened, Sep 1 to Sep 21, read nightly from the ad network, in the account’s time zone.
0:006:0012:0018:0023:00
Changes on the ad network
No change recorded on the network yet.
Pixel health
3 rules- Thank-you page · LEAD29 days agoQuiet
- Page view · VIEW_CONTENT29 days agoQuiet
- Started the form · ENGAGEMENT29 days agoQuiet
Where they came from
4,252 clicksBy state, from the traveler’s own location. Hover a state or a row.
Top states
Campaign report and target summary
4,252 clicks| Campaign | Status | Goal | Target | Delivered | Views | Desktop | Mobile | Arrived | Guide requests |
|---|---|---|---|---|---|---|---|---|---|
| Food and drink · 1 campaign | |||||||||
 Harbor towns, and what comes off the boats VW-0312 · Live September 1 · 22 days | Active | Inquiries 152 guide requests | 6,000 | 4,252 | 1,175,203 | 1,438 | 2,814 | 3,508 | 152 |
| Total | 6,000 | 4,252 | 1,175,203 | 1,438 | 2,814 | 3,508 | 152 | ||
Harbor towns, and what comes off the boats
Active- Delivered
- 4,252 / 6,000
- Arrived
- 3,508
- Inquiries
- 152 guide requests
About these numbers
ClicksWhat the ad network counts, and what self-serve credit is drawn against. Refreshed through the day; the network’s own figures can run up to two and a half hours behind, so today fills in by the evening.
Visitors who arrivedClicks that became a page load our tracking saw. The gap is people who tap and leave before the page opens. You can check every visit in your own analytics.
ResultsCounted on the page where the traveler takes the step — your form, or one we build. We report what happened; we never promise a number of results.